When some of your products are fraudulent all your products are fraudulent. Amazon has zero trust from me these days. It’s the equivalent of an overpriced garage sale.
I've tried Amazon for groceries on this line of thinking. Verdict: it's terrible. Their groceries are priced uncompetitively and after a few times having some stranger pick my produce (and doing an offensively bad job of it) I don't do that anymore.
So since I'm 100% definitely going to the grocery store for produce, at minimum, this whole concept fails. May as well pick up the ziploc bags and paper towels as well while I'm there.
The competitive advantage is being able to order in the same shipment as all your other stuff, and it should also obviate the need to go to the store too, saving time and likely money by not being enticed to buy other things while you're there. Even if I didn't use Amazon I'd still use grocery delivery such as what Costco offers for example.
I don't think my point got through: purchasing vegetables and fruits, essential staple foods, involves some amount of discernment. It's not like grabbing a USB cable out of the box of identical USB cables.
Passing this task off to someone who's essentially the lowest bidder and doesn't care about picking acceptable quality goods, in my repeated experience, does not work. They pick unusable goods, wasting my time and money.
I've had to be taught this lesson an embarrassing number of times before it really sunk in, but it finally did. I'll not that this applies getting delivery from local stores. Grocery pickers are simply not aligned with your interests.
Maybe you are looking for only exceptional produce because I've never had an issue, in looks or quality. There are even sellers who purposefully sell you produce that does not look good but otherwise tastes fine, such as Misfits Market.
Thats the story they tell investors because investors love a growing tech company. But scratch the surface a bit and you see retail shoveling most of it's profit into purchasing AWS.
I’m familiar with the margins in retail (my parents ran a retail store their entire lives).
My point wasn’t that they don’t do a lot of volume; it’s that their retail business is not what’s driving their profit, and I don’t believe it’s growing.
I wouldn’t be surprised (though have not looked) if DoorDash (with DashMart), Uber Eats (which does more than just food), and Instacart have eaten significantly into Amazon’s revenue by solving the “get it to me” problem even faster.
In the US last mile is super hard because of the super high wages. The only way to work around it is volume per delivery person.
If you do 2 deliveries per hour (like Uber Eats / door dash), you pay essentially $5/order (assuming a super low us wage of $10/hour and no equipment cost/ gas).
So no in the US, Amazon is not threatened by such delivery services.
Now if you go to China, the equation flips. Which is why Amazon failed completely.
Could you just place 3 different orders to 3 different vendors? Sure.
Could you just drive to the grocery for 2 bananas and then to Costco for the big discounted paper wipes? Sure.
But likely you will not. Which is why Amazon pulls a Trillion in revenue.